Archive for the ‘Branding’ Category

Are You Looking to Expand Your Career Territory?

I Chronicles 4:9-10 Jabez was more honorable than his brothers. His mother had named him Jabez, saying, “I gave birth to him in pain.” Jabez cried out to the God of Israel, “Oh, that you would bless me and enlarge my territory! Let your hand be with me, and keep me from harm so that I will be free from pain.” And God granted his request.

With the end of the year approaching at warp speed, I imagine I’m not alone in the busy-ness of the season. In fact, I’ve been so busy, I’ve pretty much neglected this blog, but the Lord is so faithful in guiding my steps that he’s redirected me toward it (Proverbs 16:9) using the above scriptures as divine inspiration. He is SO good!

There was a time in my life that I didn’t pray with any regularity. Even though I believed in God, at least theoretically, I didn’t believe that the Lord had any time or interest in actually responding to my prayers. I figured he had to have better things to do. My old mindset: Really, who am I — small and insignificant — to think God Almighty has the time to respond personally to me? New mindset: I now know that He does because He shows me all the time, and even though I’ve had a relationship with Him for more than 13 years, each time He reaches out to me, I’m still a little shocked and deeply humbled.

Okay, so back to the scriptures above, let’s consider the following:

  1. Jabez was honorable — more honorable than his brothers.
  2. He petitioned God for what he wanted. He prayed for the Lord to enlarge his territory (I would think this meant more land, more flocks, more riches), and (drumroll, please) God granted his request.
  3. He asked for the Lord’s blessing or “favor,” and he asked the Lord to be with him and protect him. He didn’t just rush out on his own to try to enlarge his own territory because he knew that would be a waste of his time.

So, what does all this mean? Why did the Lord answer Jabez’s prayer? What can you and I take away from this?

  1. Being honorable isn’t just a great brand attribute, it’s important to finding favor with the Lord!
  2. Jabez was smart because he recognized that he could do nothing apart from the Lord (John 15:5,8).
  3. It’s okay to set material goals for ourselves, and if we’re honorable and if it’s God’s will, He will grant our request(s).
  4. The Lord wants us to ask for what we want, and if we don’t ask, we don’t get. (James 4:2)

How would you like the Lord to expand your territory in the new year? Think about it, but don’t just think about it. Write down your goals in exquisite detail. Then live honorably, pray, and ask God to bless you, be with you, and keep you from harm.

Another Reason to Worship

Hebrews 10:24-25 Let us think of ways to motivate one another to acts of love and good works. And let us not neglect our meeting together, as some people do, but encourage one another, especially now that the day of his return is drawing near.

According to studies done by the Society of Human Resources Management (SHRM) and the Wall Street Journal, 48% of jobseekers and 24% of employers search for jobs/employees through “places of worship.”

As a career coach, resume writer, and job search strategist, the most common mistake I see job seekers make in searching for a job is a profound lack of networking.

Please do not post your resume online, and then sit back and wait for the phone to start ringing. Statistically speaking, less than 10% of jobseekers find their next position this way. As my dear friend, Susan Whitcomb said, “It’s either network or not-work.”

Okay, so you know you should be networking but you say you don’t know where to go. Why not start off by worshipping regularly at your local church, temple, or mosque? Find out if they have a careers ministry.

As added bonuses for attending worship services regularly, you will please the Lord and find encouragement and hope. This is really a big deal, because along with the mechanics of job search, you need the right mindset.

Consider volunteering too. Nothing gets your mind off your problems like helping someone else with their problems. And few things feel as good as the blessing you will receive when you cheer someone up with a kind word of your own. (Proverbs 12:25)

What Is Your Career Reputation?

Proverbs 22:1 A good name is more desirable than great riches; to be esteemed is better than silver or gold.

I admit it. I am a material girl living in a material world, but when I read this verse, I remember that stuff — whether it takes the form of jewelry, a nice car, or pretty clothing (hey, I AM a woman!) — is just stuff. What matters most is how I serve the Lord, my family, and the people whose paths I cross — bot personally and professionally.

When people hear your name, what do they think of? That’s a very important part of your brand. The achievements and accomplishments that you demonstrate on your resume should support your brand and back-up your good name.

If your career reputation is less than stellar, here are some tips on how you can bolster your career reputation and make a better name for yourself.

  1. Engender trust and responsibility by taking a genuine interest in other people’s best interests, and doing the right thing. Listen to your intuition, it will guide you.
  2. Be a learn-it-all. We’ve all heard of a know-it-all, but a little humility goes a long way. Recognize that no matter how smart or how accomplished you are, there are always more learning opportunities ahead of you.
  3. Be responsible for your own professional development. Engage in at least two to three major learning experiences a year. You’re never too accomplished to rest on your laurels.
  4. One of my favorite quotes is, “You can either run with the big dogs or sit on the porch and bark.” Even if you’re already a “big dog” in your niche, figure out who the other key thought leaders are in your industry or profession, and start building relationships with these people. The company you keep says something about what kind of person you are and/or what kind of person you aspire to be.
  5. Strive to be more of a giver than a taker, and remember that it’s better to underpromise and overdeliver.
  6. At the end of every day, reflect on your day. Recognize where you may have fallen short, and ask yourself what systems and actions you can put in place tomorrow to do better. This isn’t about beating yourself up. Hey, none of us is perfect. Escape the tyranny of perfection, and instead aim for progress.

Broadening Your Job Search Net

Matthew 4:19 Follow Me, and I will make you fishers of men.

From the bible, we know that Jesus called four fishermen and they immediately left their nets and followed him, forever leaving behind their occupation for a new calling. And the rest, as they say, is history.

Jesus was a pioneer of viral marketing, and today, thanks to the Internet, it’s easier than ever to harness the power of viral marketing by using online social media to get YOUR message out.

Are you familiar with Twitter? It’s a new social media tool in which members try to get followers by broadcasting “tweets” of 140 characters or less, telling people what they’re doing. 

The cool thing is that many job seekers today are using Twitter as a broadcast medium, a way to build their online visibility, and even get their next job.

Instead of getting lost in the huge pile of resumes online, why not consider sending a direct tweet to the Twitter people at companies you’re targeting as a way to broaden your net? Who knows? You might even get people to evangelize you and your skills to prospective employers.

Twitter is free and will even let you link to a URL where you could post your resume or even your own blog.

How can you get people on Twitter to follow you? The answer is as simple as having a really strong, clear brand. I think Jesus’ brand was and is very clear:

1. He was God in the flesh. (John 1:1,14)

2. He was sinless and died on the cross so we could be forgiven for our sins. (2 Corinthians 5:21)

3. He is the only way to heaven (John 14: 6)

That’s what compelled me to follow Him.

What would compel someone to follow you, and more importantly, if you’re in the market for a new job, what would make someone want to hire you?